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Research Guides

Industry, Company & Market Analysis Research Guide

Provides comprehensive information in the major areas of business research.

Database Tips

To gain insight into consumer trends and spending habits, try a keyword search for an industry trade association such as:

American Pet Products Association

Or, try combining a keyword search for an industry in the first search box with a keyword search for consumer behavior or purchasing habits in the second search box such as:

Pet Supplies AND Consumer Behavior

Consumer Research

Electronic Books